Blue Illusion

About Blue Illusion

Personal Curators of Style, in a French-inspired boutique. Blue Illusion is a beautiful retail concept launched in Australia over 15 years ago, designing for real women with a certain ‘je ne sais quoi’.

Every season, Blue Illusion curates a chic collection of fashion apparel, accessories and homewares, with clothing sizes ranging from XXS to 3XL.

The Camberwell Blue Illusion team run complimentary personal styling consultation. They can help you discover your style and create a great look for special occasions, travel or the new season, saving you time and money. This store also hosts regular group styling workshops and fundraisers. Call Blue Illusion today to make a booking.

Offers & Events

New Look Blue Illusion in Camberwell

The Camberwell store has undergone a mini-makeover to make it brighter and prettier, call in to see the new look and the team will show you the stylish new season fashion and homewares inspired by style iconic Iris Apfel and lifestyle queen Chyka Keebaugh.

See the At Home By Chyka Range at Blue Illusion Camberwell

Businesswoman and lifestyle guru Chyka Keebaugh shares her style with a range of homewares ideas now at Blue Lusion including these cute hand-painted vases.